In February, we were able to ship 200 pairs of our period boxers directly to people who needed them across North America and Europe, helping transgender people who might not have access to our products otherwise feel supported.

In recent years, dozens of brands and styles of period underwear (aka “period panties” - we’re not wild about this term, however respect that others may know them this way) have become widely available. So what is period underwear? And how does a comfort-seeking, eco-conscious person choose the best period undies for your body, your values, your lifestyle and the planet? 

The growth of the reusable menstrual care industry is seeing a classic business trend common in the apparel industry: new entrants making low-quality goods, looking to jump on the bandwagon of a hot product category to attract customers and cash in. On the face of it, lower-cost products seem like a good thing, but we need to ask what the true impact of this is: who actually loses in this situation?

At Aisle, our dedication to quality, sustainability and product safety border on being obsessive. In fact, the company was originally founded to create products that were free of allergens, bleaches and other irritants. The explosive popularity of reusable menstrual products in recent years has led to concern around the presence of PFAS in period underwear. Let’s take a closer look.

Planet-Positive Periods is the outcome of a new and powerful creative partnership between Aisle, Green Periods and PERIOD. We are thrilled with this new suite of up-to-the-minute research and resources about sustainability and menstruation, all in a free, open-source format available to anyone.

Sustainability and transparency are two important value pillars for Aisle. While many of our efforts are ongoing (such as our commitment to being a top ranked B Corp, and conducting a Life Cycle Assessment (LCA) of our products’ environmental impacts) we also do an annual Impact Report, which includes our social impact and menstrual equity projects.

BASE period undies will absorb 4 tampons worth of menstrual flow - ideal for light to moderate periods, or as a back-up to a cup or tampon. BASE is available in three popular styles, whether you’re looking for a bikini or period thong, in a range of sizes from XS to 5XL.

Living in an era of climate emergency, we all want to do what we can to make a difference. However, as consumers it can be challenging to identify greenwashing (false implied claims about sustainability) or which choices are more truly green than others. 

Free Periods Canada surveyed post-secondary students across Canada and collected 470 responses and summarized those results in a report, which is now available for download here.

We’re counting down the days to the restock of our period underwear, in particular our fan favourite Boxer Brief. 🎉  We thought we’d take a moment to list some of the top reasons our boxers are so well-loved, and what they’re particularly great for.

In the United States, approximately 12 billion disposable pads are thrown away each year. In Canada, disposable pad sales increased to $258.21 million CAD in 2020. Globally, disposable pads have a market value of $23.9 million USD, projected to rise to $28 million by 2024.

Here’s a summary of some of our most frequently asked questions about Aisle for Gen Z menstruators - and how we can help set them up for a lifetime of waste-free periods.